AdMental Campaign

This poster entry was to advertise the upcoming AdMental event, as annual event with the purpose to increase awareness about the importance of mental health and wellbeing through advertisments. This piece displays the idea that mental health is very layered, being different for everyone. The ripped paper, rectangle shaped images, and lined texture resembling Television waves are used to showcase the evolution of advertisment through the ages. This is since advertising captures the era it was made and will represent when people consume them later. This piece was a finalist for Student Craft in the 2022 AADC Awards. Featured in a pop up poster gallery in the TafeSA Currie St campus.